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Changing Channels uncovers what it takes to get the next generation of technology to market. Join Larry Walsh, chief analyst and CEO of Channelnomics, for candid conversations with thought leaders, channel chiefs, and partner executives sharing actionable insights, best practices, and lessons learned in a channel that’s constantly changing. Each episode provides expert go-to-market guidance for enhanced performance in the channel.
Episodes

Wednesday Jun 06, 2018
Episode 48: 2112’s Alex Hart on Channel Fundamentals
Wednesday Jun 06, 2018
Wednesday Jun 06, 2018
The technology market is in a constant state of evolution. Disruptive and emerging technologies – cloud computing, mobility, artificial intelligence, Internet of Things, etc. – and new delivery models – services and hybrid infrastructure – are disrupting the traditional channel. Vendors are aligning their channel programs to these new models. While channel strategy is evolving to meet current and future market dynamics, some things will not change. Alex Hart, a veteran executive of such vendors as Symantec, VMware, and Verizon Enterprise, joins Pod2112 to talk about the partnering fundamentals that remain unchanged amid disruptive technology trends. He also talks about his new role as senior vice president of strategic services at The 2112 Group.
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