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Changing Channels uncovers what it takes to get the next generation of technology to market. Join Larry Walsh, chief analyst and CEO of Channelnomics, for candid conversations with thought leaders, channel chiefs, and partner executives sharing actionable insights, best practices, and lessons learned in a channel that’s constantly changing. Each episode provides expert go-to-market guidance for enhanced performance in the channel.
Episodes
Thursday Jan 04, 2018
Thursday Jan 04, 2018
Vendors and solution providers love services for their predictable revenue and high profitability. Services are so popular that the industry is racing to make every product a service. So how do traditional hardware vendors keep their partners engaged and excited about selling legacy and commoditized hardware products? How do hardware vendors attach their PCs, servers and appliances to next-generation services? Sammy Kinlaw, vice president of Lenovo North America Channel and U.S. SMB market segment, is working on just that challenge. Kinlaw joins Pod2112 to discuss how services are enhancing and opening opportunities for partners that sell and support traditional hardware products.
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